Ali Hasan Simplifying Investments, Ali Hasan is the CEO of Evest, a leading online trading and investment platform.
Interview with the CEO of Evest (Titanium Sponsor) at Expo 2022 Dubai – Dubai TV
At the largest Trading Platforms Forex Expo in the world
Topics
Backgrounds and Goals
Brand strength and Coverage
Industry’s challenges
Backgrounds and Goals
In this interview, Ali shares his insights on the journey and goals of Evest,
and how he is leading the company to success.
Evest has come a long way since its inception in 2015.
He mentioned that our initial goal was to provide traders and investors
with a simple, efficient, and cost-effective way to trade financial markets.
We wanted to make it easy for anyone with an internet connection
to access global markets and make informed investment decisions.
Over time, our goal has remained largely unchanged;
however, we have continued to refine our offering so that we can better serve our clients’ needs.
For example, we recently launched a new mobile app that provides users
with real-time market data and analysis so they can make informed trading decisions on the go.
We will continue to evolve our offering as markets change so that we can always provide value for our clients, He added.
Evest is a major operator of CFDs and stock investments,
having won the “Fastest Growing Broker” award in 2021 and the “Conqueror of the trading industry” award in 2022.
Evest covers nine trading periods in real-time, with +550 instruments derived
from +130 worldwide marketplaces.
The Vanuatu Financial Services Commission (VFSC)
and the South African Financial Sector Conduct Authority (FSCA) have both issued licenses to the platform.
Evest is now seeking approval from the Cyprus Securities Exchange Commission (CySEC)
and the Dubai Financial Services Authority (DFSA).
The company aims to give accurate and trustworthy data to our clients in real time,
utilizing cutting-edge techniques and strategic connections.
Evest aspires to be renowned as the most dependable platform
by providing our clients with exact, realistic data.
Brand strength and Coverage
Since Evest is one of the region’s top providers of investing and trading services.
The brand identity is unique and transparent; you can easily recognize our brand among hundreds of others.
The company’s communication approach is essentially based on transmitting two simultaneous messages:
One emphasises the vast range of products and services we offer,
and second, the team’s dedication to their clients.
Ali concentrated on the challenges that investors in the MENA area confront.
As a result, he built our entire company on client satisfaction and efficient adaptation of development techniques.
For example, they have created financial instruments (investment baskets) that are only available to their clients.
On the other hand, Evest created its own metaverse where clients may meet one-on-one with account managers or support agents or attend any of the in-house seminars in their metaverse auditorium.
Traders and investors should constantly be looking for innovative strategies to diversify their portfolios.
Recently, investors have started looking at the Middle East and North Africa (MENA) area as a possible investment hotspot.
The economic environment in this region of the world is particularly favourable for our sector,
with technology and laws resulting in a mature market, Ali said.
I chose to launch this firm to integrate my more than 15 years of industry expertise.
Customers seeking to simplify their investment experience can benefit
from my considerable expertise, teams, partnerships, and contacts.
Our approach provides a simplified, easy-to-follow method that does not leave novice investors behind. he added.
Industry’s challenges
There are several misunderstandings concerning brokerage companies and account managers.
Many clients believe that the company’s goal is to advise them on where to invest and give suggestions, which is a huge mistake.
The fact is that clients must educate themselves about the world to make educated selections.
The organization has run multiple ads highlighting the need for education,
and as a result, they have established a full, free academy to help clients learn about the market world.
In addition, to raise awareness of this issue,
they have created several videos that describe the function of an account manager.
Nonetheless, to continue to educate and remind current
and potential clients of this persistently difficult challenge.
If you’re thinking about investing in MENA, we invite you to check out Evest’s blog for all the latest news and insights!